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Lynda - Brand Strategy for Designers

  • Category Other
  • Type Tutorials
  • Language English
  • Total size 300.5 MB
  • Uploaded By xHOBBiTx
  • Downloads 206
  • Last checked 14 hours ago
  • Date uploaded 5 days ago
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Infohash : 73A669D0519AB54553498559D4E7331262C69110

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Title: Brand Strategy for Designers
Publisher: Lynda
Type: Design Skills
URL: http://www.lynda.com/course-tutorials/Brand-Strategy-Designers/716056-2.html
Author: Stefan Mumaw
Duration: 45m 37s
Skill: Appropriate for all

Files:

Lynda - Brand Strategy for Designers 1.Introduction
  • 01.“Strategy” is just a fancy word.en.srt (2.4 KB)
  • 01.“Strategy” is just a fancy word.mp4 (27.2 MB)
  • 02.Who this course is for.en.srt (2.0 KB)
  • 02.Who this course is for.mp4 (9.8 MB)
2.1. Foundations of Brand Strategy
  • 03.What is a brand strategy.en.srt (8.1 KB)
  • 03.What is a brand strategy.mp4 (31.8 MB)
  • 04.What isn't a brand strategy.en.srt (3.8 KB)
  • 04.What isn't a brand strategy.mp4 (13.1 MB)
  • 05.Why is a brand strategy necessary.en.srt (5.7 KB)
  • 05.Why is a brand strategy necessary.mp4 (22.6 MB)
3.2. Steps in Creating a Brand Strategy
  • 06.Business and brand strategy.en.srt (5.1 KB)
  • 06.Business and brand strategy.mp4 (18.6 MB)
  • 07.Define what your brand does.en.srt (6.1 KB)
  • 07.Define what your brand does.mp4 (19.2 MB)
  • 08.Define who your target audience is.en.srt (8.1 KB)
  • 08.Define who your target audience is.mp4 (26.9 MB)
  • 09.Define your market and competition.en.srt (3.1 KB)
  • 09.Define your market and competition.mp4 (13.2 MB)
  • 10.Define the values that will guide you.en.srt (5.6 KB)
  • 10.Define the values that will guide you.mp4 (24.7 MB)
4.3. From Brand Strategy to Brand Design
  • 11.Brand design isn’t just art.en.srt (3.7 KB)
  • 11.Brand design isn’t just art.mp4 (11.3 MB)
  • 12.Naming.en.srt (5.8 KB)
  • 12.Naming.mp4 (21.1 MB)
  • 13.Logo design.en.srt (4.1 KB)
  • 13.Logo design.mp4 (16.9 MB)
  • 14.Tone of voice.en.srt (5.3 KB)
  • 14.Tone of voice.mp4 (19.3 MB)
  • 15.Brand style guide.en.srt (7.0 KB)
  • 15.Brand style guide.mp4 (15.5 MB)
6.Conclusion
  • 16.Next steps.en.srt (2.1 KB)
  • 16.Next steps.mp4 (9.5 MB)
  • Katz.sx - Your Search Engine For Warez!.url (0.1 KB)

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